Oreo Holiday
Thanksgiving & Christmas
2018 In-Store, Point of Sale

Around the winter holidays, there are heaps of brands presenting delicious recipes for themed treats – brands like OREO.

 

These creative and inventive goodies are often created by bloggers and the ‘best’ are selected to be used as promotional items in-store. For a Graphic Designer, “high-res photography may not be available”. So we create it – and I did – using ornate, delectable, details of multiple images from various sources. In doing so, I pulled apart several provided images, retouched as needed, and blended them back together, added in the brand font and arranged in a composition that works best for the medium. The goal was to appear in the same setting without compromising reality nor detail.

 

I’ve been fortunate to do OREO’s ‘Holiday Point of Sale’ for 5 of the last 6 years.