Mares Menswear of El Paseo
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Ritz-Carlton's Concierge Magazine

El Paseo is a high-end shopping district located in Southern California owned and operated by Richard Mares – a well-known tailor for fine menswear – and his wife Maggie Mares. The couple travel the world seeking rare men’s garments for their store.

 

Here, a campaign that has been running for 8 years now: the goal was to show the unique high-quality, and hard-to-find overseas brands – exclusively sold at this store. Often, I’d retouch the provided photography to better reflect the store’s brand followed by a typographical treatment as sophisticated as the selection of apparel.

 

I also created the logo 10 years ago and yes, I have quite a few of the garments too!